
ACUITY MEDICAL Programs
OUR BUSINESS MODEL INCLUDES
Independent Manufaturer Rep Model
Acuity Medical, Inc was founded in 1987 as an Independent Manufacturer Representative business. The core model was built around increasing revenue for select manufacturers that share the Acuity vision of committment to quality, innovation, and cost containment. Acuity Medical recruits, trains, and developments experienced medical sales professionals that work small "mico" territories in order to quickly development and maintain strong relationships with their customers. These relationships allow the organization to get market share quickly within the various channels.
The company has consistently demonstrated an ability to effectively grow the business for start-up manufacturers who require “product pioneering”, as well as for mature products that need improved visibility and sales efforts in their channel to increase market share. Current products are found throughout the continuum of care including hospitals, long term care, and home health care. The product mix includes capital equipment and disposable products.
All Acuity Medical, Inc sales representatives complete a comprehensive internal sales and product training module when hired. This internal tool combined with the training support of their contracted manufacturers provides a measurable and lean learning curve for the Acuity Medical sales team. The company also supports an open door policy for co-travel with any contracted vendor which allows for precise and seamless ongoing product and sales training.
All products and channels are effectively covered by the award winning Acuity Medical sales team. Please contact Mark@acuitymedical.com for more information. Acuity Medical is a member of HIRA and MANA.
Specialty Distribution
In 2005 Acuity Medical, Inc moved into their current location, a 4,000 sf office / warehouse located in Annapolis, MD. The convenient loction is very close to major highways and a strategic central location for their operation. The facility allowed them to develop and grow their “brick and mortar” specialty distribution business, which was their vision when taking control of the company in 2003. The specialty distribution business is supported by their experienced Customer Service and Operations team. Products distributed are exclusive to Acuity Medical, Inc and not available to other distributors in the region. The organization is a member of IMDA.
Acuity Medical Consulting Group
Acuity Medical's management team, and the Acuity Medical Advisory Board, has significant experience and success with numerous highly visible start-up ventures within the healthcare market. This experience has included developing and executing Sales & Marketing Plans; Recruiting; Sales Training; Channel Management; Trade Show Training and Support; Fundraising including venture capital, angel funds, and private investment networks; International Sales; Marketing Communications; and more. Contact Mark@acuitymedical.com for a complimentary review or more information on the Acuity Medical Consulting Group.
Clinical Support
Acuity Medical, works with several local, regional, and national partners for manufacturers that require independent clinical suport. Please contct info@acuitymedical.com for more information.
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